According to a report by Statista, by 2022, the global market for dietary supplements is projected to generate around $220 billion in sales. That would be a remarkable spike from $133 billion in 2016. One of the biggest contributors to this growth is that selling supplements online is currently the best ways to drive health supplement sales. Thanks to vendors selling their supplements on eccomerce platforms like their website, Shopify, and Amazon, businesses can double or triple their business revenue from their physical location sales.
Because of the highly competitive market environment, where next-day/same-day delivery is becoming the norm, hiring a 3rd party fulfillment company is just the way to go about online sales. Supplement manufacturers and order fulfillment warehouses must be fully compliant with the regulations for keeping the perishable nature of supplements they stock in mind and businesses that are selling supplements online must be smart with the hope they hire for these services. These service help customers aware of their fulfillment status as orders process through their system and channel to their inventory list.
Yes, manufacturers/vendors, selling supplements online do have a choice when it comes to third-party BPO fulfillment partners for order fulfillment, and here is what they must look for:
When it comes to supplement inventory, a third-party fulfillment partner must manage inventory in such a manner that they are preparing to process newer and older stock to the front for picking, packing, and shipping.
The shelf life of each item is an extremely important factor for online sales, or even brick-and-mortar storefronts. The stock items will be prepared for further orders that are placed. Most fulfillment centers require a minimum fulfillment per month to make sure they can manage inventory with booming customer sales. This is a precaution setting for both the fulfillment center and the customer who both in this case can face considerable wastage is supplements are at risk of expiring due to lack of demand/orders. The smartest way to decide and manage all this is with a 3PL inventory management system and hiring a fulfillment warehouse management team that keep track of all the aspects of your inventory and the destination of all the orders.
Now, these days every warehouse/fulfillment facility must have an order management system. It is a must for fulfillment partners that manage the products made by the manufacturers/vendors selling supplements online. There is one certain way eCommerce is headed – omnichannel. To be able to manage omnichannel sales, it is important to integrate an order management system with your inventory management system. The aim of doing this is to assist streamline sales and replenish/dispose the inventory within a smart time period.
Just like any other product, online customers need supplements fast by mail once their order is placed. In addition, supplements are sensitive goods that may not turn out as well if left too long or casually in transit. Choosing a fulfillment partner that ships the supplements in the shortest possible time and in the most well-suited temperature conditions are what is needed.
The risk of spoilage or product expiration is double when it comes to selling online supplements because customers may return the item untouched, but it may still have expired on its way back to your fulfillment facility. So, reverse logistics plays an extremely important role in the overall ordering process. The best fulfillment partners will provide you with efficient reverse logistics to be prepared for this eventual occurrence. It isn’t a herculean task to find a 3rd party fulfillment service. They exist aplenty. Nevertheless, it is the fulfillment partner designed especially for selling supplements online that is difficult to find. So, look for these attributes if you are out to hire one for your nutrition business.
Still getting started? Refer to 100 Steps to Starting a Supplement Company.